Jake
Gormley.
I built this agency for owner operators who are great at their craft but invisible online. I know what it's like to work a full day and still have to chase leads at night. That stops when the site works the way it should.
I don't just build websites. I build the system that turns a site into a revenue engine — and I think like an operator because that's what I am.
Built by someone
who's been in the trenches.
At 21 I walked away from physical therapy school. Not because I didn't have a plan — because I had a better one. I spent the next two years knocking on doors, selling window cleaning routes, and learning that most small businesses don't have a lead problem. They have a model problem.
That realization changed everything. I stopped thinking like a marketer and started thinking like an operator. What does this business actually need? What's the constraint? What does a booked calendar really mean to this owner?
I built my marketing knowledge across seven different industries — learning what converts, what doesn't, and why most agency work fails the client before the site ever goes live. ProLuxe Digital is the result of that thinking. A web agency built by someone who understands the business behind the business.
I'm based in Salina, Kansas. I work with service businesses across the state. And I document everything publicly — because I believe the work should speak for itself.
Professional is the starting point.
Profitable is the goal.
Before a site can convert, the business behind it has to be built right. I've spent time deep in service business operations — rebuilding pricing models, restructuring how operators get paid, mapping revenue from the ground up, and building retention systems that keep customers coming back.
That operator-level thinking is what I bring to every client. Most agencies hand you a site. I hand you a site that reflects a business that's been thought through.
Ready to work with someone
who gets it?
Book a free review. We show you exactly what your site is missing, build you a free homepage, and if you decide to move forward we plan the full site around your vision.